Figma x Adobe — Storyboarding the Future of Design and Creativity
MOTION DESIGN UI/UX
AGENCY/STUDIO: BRANDNEWSCHOOL YEAR COMPLETED: 2023
Credits list ↴
CCO: JONATHAN NOTARO CREATIVE DIRECTOR: CHLOE GREENE DESIGNERS: PHOEBE HSU, JELLY WEI, YOON LEE, JEAN-MICHEL VERBEECK ANIMATORS: LIZ LUKEN, JAIME FLORES, MANTAS GRAUZINIS CG SUPERVISOR: BILLY MALONEY COMPOSITOR: BLAKE HUBER EXECUTIVE PRODUCER: GARRETT BRAREN PRODUCER: THERESA LEE AUDIO: SOUNDS LIKE THESE
This video explores the possibilities of Figma and Adobe. We designed frames and created a hypothetical shoe brand that serves as the backstory to show how Adobe and Figma products could work together.
Figma x Adobe — Storyboarding the Future of Design and Creativity
MOTION DESIGN
AGENCY/STUDIO: BRANDNEWSCHOOL YEAR COMPLETED: 2023
Credits list ↴
CCO: JONATHAN NOTARO CREATIVE DIRECTOR: CHLOE GREENE DESIGNERS: PHOEBE HSU, JELLY WEI, YOON LEE, JEAN-MICHEL VERBEECK ANIMATORS: LIZ LUKEN, JAIME FLORES, MANTAS GRAUZINIS CG SUPERVISOR: BILlY MALONEY COMPOSITOR: BLAKE HUBER EXECUTIVE PRODUCER: GARRETT BRAREN PRODUCER: THERESA LEE AUDIO: SOUNDS LIKE THESE
Adobe had acquired Figma for $20 billion, and this was a way to get users excited about the possibilities of this deal. We designed frames and created a hypothetical shoe brand that serves as the backstory to show how Adobe and Figma products could work together.
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Hypothetical shoe brand
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Designed assets and a hypothetical product called "Universal Theming"